Saturday, August 18, 2012

"Nothing is more dangerous than an idea, when you only have one idea" (Alain)

Two years ago I took a really brave decision. Perhaps brave is not the correct word; when I look back to it now, I think I might have been possessed by demons. No, that does not explain it too. Maybe I suffered from a minor mental condition?
 Let me tell you the story then you can diagnose my ‘illness’.
At the beginning of 2010, I quit my job as an Accounts Executive of a PR company. The job was stressful but very fulfilling, the money was good and the projects were exciting, at least most of them.
So why did I leave?
One day while travelling from home from work, an intriguing thought popped into my mind. “If you can formulate, plan, execute and evaluate PR/communications strategies successfully to generate money for someone’s business, why can’t you do that for your own consultancy?” the small voice asked.  
By the time I got home my head was spinning! I had this grand vision of myself running my own successful PR consultancy with some really stunning clients and making tons and heaps of money. I managed to convince myself that I could do it. I mean, I had the skills, the qualification and my TWO years experience *shrieks*.
So why what could possibly stop me?
Two months later: I had resigned, registered my company, and developed the brand complete with my website, business cards and all! This was all done in a really amazing rush of excitement coupled with my die hard ambition. Now I was set and ready to take the PR industry by storm.
By the time I realised that I had been driven by a single idea, my bank account was nonexistent and depression had made a home in my mind. I realised that I had been absorbed in my golden idea of starting my own business but I had absolutely no idea how I would make it work! I had no clue where to begin in recruiting clients.
After that realisation, I spent about almost a year of my life accepting rejection of employers, crying myself to sleep and financially dependent on family and friends. So far, that has been the toughest phase of my life. Hey, at some point I even contacted my previous employers and begged them to take me back.
But like they say, we learn through living. Now I am glad to say from that experience I have learnt that nothing is more dangerous than an idea, when you only have one idea.


  1. Hey girl,
    It happens to every one. At least i can learn from your experience; and it is true, it is dangerous to have an idea... it is always good to seek advice when we are not sure of where we are going.

    The most important thing is that it is over and you learned. Now, time to move forward with wisdom and God by your side.

    1. Thank you Vic! I have not given up on my dream though. So watch this space!